Product screens: archetype onboarding, angel invitation, graduated
override, sponsor relationships, burnout detection, guided transitions,
and wearable integration. Plus social value screens: cross-subsidy
promise, relapse compassion, accessibility, pay-it-forward dynamics,
impact metrics, and the Angels manifesto.
Onboarding — Archetype
9:41
●●●●🔋
◦
What brings you here?
Everyone's circle is different. Tell us about yours.
🛡
Guardian
I look after someone I love
☰
Tracker
I want to understand my own patterns
✿
Survivor
I'm building my safety net
☆
Connector
I want to bring my people closer
"This product understands real human needs." Four archetypes — each
shapes the onboarding flow, default sharing, and nudge frequency.
Warm amber gradient, no clinical feel.
Angel Invitation
9:41
●●●●🔋
S
Sarah has asked you to be her angel
You'll see how she's doing. You'll be on
her safety plan. You'll know what to do if
she needs you.
You can adjust what you see and how
you're alerted at any time.
"Someone trusts me enough to ask for this." Centred, warm, personal.
No pressure — "Not right now" carries no shame. The angel always
has control over their involvement.
Circle Glance — All Okay
9:41
●●●●🔋
Angels
⚙
You
S
Sarah
M
Marcus
J
Jade
D
Dad
K
Kai
R
Rachel
Everyone's doing well this week
Last check-in: 3 hours ago
⬤
Circle
◆
Insights
◯
Plan
"Peace of mind in a glance." All warmth glows pulsing gently — every
node is okay. One insight line below the circle. The 3-second glance:
open, look, breathe, close.
Override — Safety Rules
9:41
●●●●🔋
← Plan
Your safety rules
Write rules for your future self. These activate automatically
when you need them most.
If I go silent for 48 hours
→
Alert Sarah
If my sleep drops for 3 days
→
Share my location with Marcus
If I activate my plan
→
Call emergency services
You can change or remove rules at any time. Rules you write now
apply even when you can't act for yourself.
⬤
Circle
◆
Insights
◯
Plan
"I can protect myself in advance — this is empowering." Condition
→ action cards with toggles. Written in advance, activated
automatically. Graduated override: the person decides while well
what happens when they're not.
Recovery — Sponsor View
9:41
●●●●🔋
← Circle
87 days
Back on track since November 24
J
Your sponsor
James
What has helped
🏃
Morning run
📞
Evening call with James
🟠
Meditation
✨
Fridays have been getting easier
Weekly reflection
You checked in every day this week. Your mood has been steady.
That's real progress.
⬤
Circle
◆
Insights
◯
Plan
"Recovery is possible and supported." Warm, hopeful. The day counter
is prominent but not clinical. Sponsor card with one-tap call. Coping
strategies and pattern insights reinforce what's working.
Guided Transition
9:41
●●●●🔋
🔄
Your circle has changed
Let's make sure your safety net is still strong.
You
S
Sarah
M
Marcus
J
Jade
D
Dad
K
Kai
Your safety checklist
✓
Update crisis plan
Replace first contact
Review data sharing
I'll do this later
⬤
Circle
◆
Insights
◯
Plan
"Even in difficult moments, the system catches you." When someone
leaves a circle, Angels guides the person through updating their
safety net. Soft, careful tone. One faded node. Clear checklist.
Angel Burnout Support
9:41
●●●●🔋
♥
You've been amazing
You've been supporting Kai through a lot. That takes real
strength.
It's okay to need a break.
Here's how to adjust:
→
Step back to outer circle›
⚖
Balance alerts across angels›
⚕
Suggest professional support for Kai›
Whatever you choose, Kai won't see this.
Their care stays uninterrupted.
⬤
Circle
◆
Insights
◯
Plan
"This system cares about the caregivers too." Directed at the angel,
not the person. Warm, grateful. Three clear options — no guilt, no
pressure. Kai's care stays uninterrupted whatever they choose.
Band — Health Insight
9:41
●●●●🔋
Angels
👤
Angels Band
Your glucose spiked higher than usual after dinner. That's
okay — it's coming back down.
6pm7pm8pm9pmNow
Your Angels band also noticed your HRV is lower today. Your
body might need a gentler evening.
⬤
Circle
◆
Insights
◯
Plan
"The future of personal health — warm, not clinical." Band
notification with a gentle glucose curve in warm amber. Natural
language, not medical jargon. HRV insight suggests care, not alarm.
Health data that feels human.
The Cross-Subsidy Promise
9:41
●●●●🔋
No paywall on safety
Crisis features are always free. No exceptions.
A
Alex
Pro · £9.99/mo
Advanced patterns, multi-device
↓
A
Amara
Team · employer-funded
Group wellbeing tools
↓
K
Kai
Free · always
Crisis plan, safety net, override rules
Pro and Team subscribers fund free crisis access for everyone.
"This company has real values, built into the business model." Crisis
features are never paywalled. Paying users fund free safety access —
values encoded into the revenue model itself.
Relapse Compassion
9:41
●●●●🔋
Day 1
Counter reset
Recovery isn't linear.
You're still here.
That matters.
J
James was notified.
He's here when you're ready.
⬤
Circle
◆
Insights
◯
Plan
"This product practises harm reduction — it meets people where they
are." No shame when a counter resets. Warm messaging, compassionate
sponsor notification. Recovery is supported, not policed.
Accessibility & Inclusion
9:41
●●●●🔋
For every kind of human
Phone-only. SMS-first. No wearable required. Invisible when
it needs to be.
D
Dorothy
(78)SMS
How are you today?
Good day, love. Had tea with Jean.
M
Marcus
(34)APP
◦
Angels
· 2m ago
Marcus checked in — feeling steady today
F
Fatima
(36)BAND
Glucose stable · HRV recovering ·
Sleep 7.2h
■
Stealth modeHIDDEN
App disguised with neutral icon & name. No mention of Angels
on lock screen.
⬤
Circle
◆
Insights
◯
Plan
"This isn't a product for the tech-savvy wealthy. It's for everyone."
SMS for Dorothy, push for Marcus, wearable for Fatima, stealth for
safety. Angels adapts to every life.
Pay It Forward
9:41
●●●●🔋
The ripple
D
S
Sarah
M
Mum
J
James
L
Lena
R
Ryan
Danny was supported through recovery by 3 angels.
Now Danny is an angel for 2 others.
Every person supported becomes someone who can support others.
3.2
Average people invited to their circle per user
⬤
Circle
◆
Insights
◯
Plan
"Support is contagious. This is a network effect built on human
kindness." Danny was supported, now Danny supports others. Expanding
ripples of care. 3.2 average invites per user.
Social Impact
9:41
●●●●🔋
What we measure
4,200
Crisis plans activated
Each one means someone was ready
89%
Of angels responded within 10 minutes
Because they knew exactly what to do
12 days
Average connection after a crisis
vs 2 days without Angels
Projected from pilot data
"These aren't vanity metrics. These are human outcomes." No
dashboards, no charts — just warm numbers that matter. Crisis plans
activated, response times, sustained connection.
The Angels Manifesto
9:41
●●●●🔋
Time in app is not a KPI
Crisis features are always free
The best outcome is a boring one
We care for the caregivers too
Recovery isn't linear
Your data belongs to you
◦
"These people get it. I want to fund this." The closing slide. Six
values statements that define Angels. Warm amber gradient matching the
opening screen. A manifesto that makes a mission investable.